Target Audience

Recently Myself, Dave and Andrew have got a clearer idea of how we are going to determine our target audience and how to attract their attention into our gritty suburban drama.  After discussing the possibilities we decided that our target audience is will be people that can relate to the story but also people that find the lifestyle of a suburban hitman or drug dealer interesting to watch. The age range of the people that will be watching our drama is age 15-30. What we will do is get feedback from people in this age range by asking them questions about our production. 

To successfully do this we will create a questionnaire to gain information about our the people who would possibly watch our short film, and what types of features will attract them in. It will be essential to gather this information as we only have around 10 minutes of film to get as much content as possible in to it. Using technology available to us will make this easier as we can use different social networking sites to reach our target audience as most young people are on Facebook. 

However we want to make an effort talking to people face to face as this is a great way for people to get across what they actually enjoy to watch rather than answering set questions. For this we will use people from school and even people in our own class and people living around these areas we will be filming in to see if it is what they believe is a good representation of sub urban life.